Browsing Háskólinn í Reykjavík by Subject "Samfélagsábyrgð"

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Commitment to Social Responsibility, Reporting on Social Responsibility, and Social Innovation in For-Profit Businesses

Sigurdsson, Dr. Kjartan (2020-06-20)

Social responsibility has gained momentum as an important topic for academics, practitioners, and policymakers, spurred notably by a growing interest in defining and crossing boundaries between for-profit business activities and stakeholder interests. ...
An Explorative Study of How Visceral States Influence the Relationship between Social Proof Heuristics and Donation Behavior When Consumers Are Using Self-Service Kiosks

Pawar, Sanchit; Fagerstrøm, Asle; Sigurdsson, Valdimar (MDPI AG, 2020-11-14)

Self-service kiosks are increasingly being used in situations where a person is out to buy food and/or drinks. Several cause-related marketing initiatives have capitalized on using self-service technology to include small donation requests at the point ...

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